BRIEF
"Dorra" was launching its first-ever residential project—offering unprecedented value at a price point that shook the market.

INSIGHT
Real estate agents often try to manufacture urgency—calling out of the blue, pushing offers, and insisting that you should be interested, even when you're not. 

EXECUTION
What if it is the other way around!?
Instead of an agent imposing interest, we showed what it looks like when the interest is real.

Tamer Hagras, known for playing it cool—is the one doing the chasing. In the film, he keeps chasing the agent, eager to secure a unit. No hard sell. No persuasion. Just a genuine demand for something worth wanting.